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2 min read

Market Adjustment Metric Tied to Dealer Performance, Points to Strategic Shifts

By Jeff Englishmen, VP of Dealer Success at ZeroSum Say you’re in the market for a new dishwasher. You do some research, identify a brand that meets...

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3 min read

How AI is Improving Dealership Marketing

Artificial intelligence has revolutionized how businesses operate, with automotive dealerships being no exception. In the past, dealership marketing...

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cars lined up in dealership

4 min read

Technology Has Enhanced The Four Ps Of Car Dealership Marketing: How Savvy Auto Dealers Can Meet Customers Online

Anyone familiar with marketing has likely been introduced to the concept of The Four Ps -- Product, Price, Place, and Promotion. Introduced to the...

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ev charger plugged into an orange electric car

1 min read

A Dealer’s Guide to Moving Excess EV Inventory—Report Now Live

Dealers are facing a challenge; the supply of electric vehicles (EVs) is not on par with current consumer demand. Government regulations along with...

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