Transform your car dealership marketing with smarter online advertising solutions and MarketAI® intelligence


Supercharge your vehicle turn rates with cutting-edge dealership marketing, AI, and human expertise.


Dominate the competition with MarketAI. Car dealership marketing automation that helps you unlock the power of real-time data and expert advertising solutions. Drive higher VDPs and turn rates for new and used cars with dynamic creative optimization. Experience 100% trackable results at the VIN level.

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Why dealerships choose ZeroSum

Unparalleled Market Dominance

 Our machine learning solution has the largest VIN database, automatically capturing and enriching billions of data points to provide a comprehensive record for every vehicle, from location to VDP, ensuring market dominance every single day.  


AI-Driven Marketing Automation:

Our innovative AI not only connects the right ad with the right person instantly but knows how to act on market changes before human perception. Predictive analytics and real-time optimization ensure unparalleled marketing efficiency and the ability to predict unit movements at granular levels. 

Elite Audience Precision:

ZeroSum delivers where others fall short. Our deep understanding of supply and shopper demand, combined with dynamic ad units using live inventory, ensures your ads resonate precisely with vehicle shoppers, maximizing campaign efficiency.

VIN-Level Mastery in Attribution:

 Full VIN-level attribution, connecting advertising spend directly to sales. 24/7 reporting dashboard for in-depth insights, providing context to rapidly changing inventory positions and allowing you to track key metrics with precision.


ZeroSum's solutions are not just tech-savvy; they are agile. With dynamic adjustments based on real-time data, experience the latest technology seamlessly integrated to maximize creative impact and marketing spend efficiency.

Rapid Results with True Partnership:

In a world of waiting, ZeroSum stands out with plug-and-play solutions that have your ads live in 72 hours. Whether you prefer a hands-on approach or want us to handle everything, we offer true partnership that ensures rapid results aligned with your preferences. 


Maximize your profit margin effortlessly with MarketAI. 

  • Running a dealership is challenging, especially when you're juggling sales growth and lead source management.
  • MarketAI goes beyond cutting-edge marketing software; it's your virtual marketing agency. Let us handle your marketing needs, so you can focus on what you do best: running your business.
  • MarketAI, powered by revolutionary artificial intelligence, optimizes every marketing decision for increased VDPs and conversions.
  • Experience the freedom to make smarter, better, and faster marketing choices with ZeroSum.

Drive measurable sales results and boost your ROI with MarketAI.

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Unlock your marketing potential with MarketAI's comprehensive solutions

Harness the power of real-time inventory data to optimize your advertising spend and drive killer ads that dominate the market

OTT/CTV Video Ads

Deliver compelling, dynamic inventory-driven video ads to captivate your shoppers on their favorite streaming platforms

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Social Media Ads

Maximize your reach with inventory-based social media ads, targeting consumers on Meta (Facebook).

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Digital Display Ads

Stay ahead of the competition with dynamic digital display ads, targeting customers interested in cars that you have in stock.

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Google Vehicle Ads

Get noticed by car shoppers with Google Vehicle Ads, featuring your live inventory feed at the top of Google search results.

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Search Engine Marketing

Drive more traffic and eliminate wasted ad spend with dynamic search ads that captivate and convert.

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Data and Intelligence

Leverage unparalleled industry insights with first-party audience and inventory data combined with real-time market analysis.

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Automate your cross-channel ads for maximum impact

Unlock the power of next-level paid advertising across Social, Google Vehicle Ads, Search, Display, & OTT/CTV platforms.
  • With dynamic and inventory-based campaigns, bid confidently knowing you're promoting the vehicles you have in stock.
  • Say goodbye to wasted impressions and static ads.
  • Our cutting-edge technology ensures your creative updates automatically, delivering targeted messaging to interested shoppers and maximizing your advertising ROI.
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Unlock the power of creative automation with MarketAI

Experience the convenience of having ad creative included in your marketing campaigns.
  • Our advanced platform merges vast amounts of data with cutting-edge technology to inform and optimize your creatives.
  • With unmatched transparency, you can easily track the connection between ad spend and sales in a digestible format.
  • Benefit from 24/7 automated campaign optimizations driven by machine learning and our proprietary algorithms. Let MarketAI revolutionize your marketing strategy and drive exceptional results.
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Unleash the power of data-driven insight

Gain a competitive edge with real-time insights on your dealership's performance. See how you stack up against your competitors and make informed decisions based on powerful data.
  • Our first-party audience and inventory data, built from years of analysis, provides a deep understanding of your target market.
  • Stay ahead of the game with daily tracking of new and used vehicles listed for sale nationwide.
  • Access real-time market share, competitor insights, turn rate, and much more. Harness the power of data to drive your dealership's success.

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The car dealership advertising platform and agency trusted by industry leaders

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See how one dealership is using ZeroSum’s ground-breaking technology to gain valuable market insights to inform their daily business strategy and amplify their sales.


Want to learn more?

Schedule a time, and one of our MarketAI specialists will guide you through a 15-minute demo over Zoom. Get an inside look at your competitive landscape and MarketAI's best features.


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