MarketAI: Powerful marketing intelligence and automation at your fingertips

Big data and machine learning that drives marketing execution. The shortest path from where you are, to where you want to be.




Stay a Step Ahead of the Competition  

MarketAI was developed to help auto dealers just like you. The first ones to log on and the last ones to log off. You work hard everyday to elevate your dealership but competitors will always be nipping at your heels. MarketAI gives you the advantage you’ve been looking for all along.

  • At its core, MarketAI is a revolutionary AI-informed platform able to make marketing strategy decisions far beyond human capabilities.
  • MarketAI also uses data from your CRM to level up your own dealership by visually showing performance metrics including leads, showroom visits, sales and more. At a glance you can see your highest converting lead sources or the conversion rate of your BDC giving you the chance to improve your own processes. 
  • To save you the time and energy of toggling between dozens of dashboards each day, MarketAI is also a one-stop shop for reporting on all of your marketing tactics. Plus, the VIN-level attribution ingrained within the platform gives you a direct line of sight to the vehicles moved by your marketing spend.




MarketAI Features

MarketAI MarketShare Card

Real-Time Market Share

Our Real-Time Market Share + Make Model Velocity data takes advantage of current information. Dealers no longer need to wait 60+ days to know the score or where they stand.

MarketAI Inventory Analysis Card

Inventory Insights

MarketAI houses 640 million VINs and counting, making it the largest dataset in the industry. This data allows us to provide unparalleled inventory insights that let you know where your dealership stands in your market each and every day.

MarketAI Store Performance Card

Store Performance

Each month, dealers have a sales target in mind and our Sales Performance widget gives a visual representation of key metrics leading to that goal like VDPs, SRPs, leads and showroom visits.


The Intelligence of MarketAI

The industry's first AI-driven platform able to merge vast amounts of data and cutting-edge technology to inform and optimize your marketing solutions. The unmatched transparency provided within the platform shows a clear connection of ad spend to sales in an easily digestible format. 



zerosum eyeball

Deliver the Best Ads for Each Shopper 

MarketAI's first-party active shopper audience and extensive vehicle library allows us to run customized ad creative across platforms to individual shoppers. Plus, our product suite covers all digital channels providing a comprehensive, effective strategy. 

Women looking at vehicle on tablet

Explore our MarketAI Solutions

Search Engine Marketing

Dynamic & Inventory-Based - no more bidding on keywords for inventory that you already sold. LEARN MORE >

Digital Display Advertising

Inventory-based display that puts traditional static ads to shame. LEARN MORE >

OTT/CTV Video Advertising

Dynamic video marketing that targets shoppers with your current inventory. LEARN MORE >

Social Media Advertising

Inventory-based creative updates automatically to make sure you’re only delivering impressions on vehicles that have in stock. LEARN MORE >

Latest from ZeroSum
3 min read

How to Sell More Cars Using Social Media in a Low Inventory Market

With new vehicles in short supply, it is crucial to turn cars more quickly to receive more inventory from your...

3 min read

When Will Used Car Prices Drop and What Will it Mean for Dealers? Check Out These Automotive Pricing Trends

In this month’s Market First Report, we talked about how despite declining over the last two months, used vehicle...

8 min read

ZeroSum Market First Report: July 2022 Automotive New, Used, and EV Inventory Data and Sales Forecasts

The ZeroSum Market First Report is the automotive industry’s first source to predict month-end vehicle movement,...

Modernize Your Marketing

See how MarketAI revolutionizes the way you go-to-market.