Gold-Standard Automotive Audience
Access our first-party data that is built from years of analysis to help you make better data-driven decisions.
Solutions | Data and Intelligence
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ZeroSum’s marketing solutions are built from our data-driven knowledge of how the auto industry works. Our tech knows which shoppers are in the market, which units need to move, and how many impressions those units need in order to sell.
Because our campaigns are driven by 24/7 artificial intelligence, all of our strategy and creative is constantly being optimized to respond to the market as it exists currently.
Years of historical data plus real-time machine learning enables us to focus on the data points that matter. Our first-party audience size directly matches how many units sell each month, meaning that we've got this down to an exact science.
Plus, our data scientists continually monitor data, trends, and performance to assist the AI in creating an even better end result for our dealerships.
As much as we love data, we know that any insight we provide is only as good as the action taken from it. Our MarketAI platform takes the vast array of data we generate and summarizes it into information that can be easily understood and used by your dealership.
Plus, the platform offers a consistent reference point for real-time measurements on market share and competitor pricing. This helps give you the best idea of the market as it exists at the very moment you're looking at it.
Schedule a time, and one of our MarketAI specialists will guide you through a 15-minute demo over Zoom. Get an inside look at your competitive landscape and MarketAI's best features.
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