Inventory Data and Insights
Gain access to the largest, most comprehensive, active and historic inventory database in North America. View competitor inventory, turn rates, and pricing.
Kia Certified Digital Provider
Harness the power of artificial intelligence, real-time data, and automation in one dealer-centric platform to drive more customers to your website. With ZeroSum, dealers have on-demand access to MarketAI® which provides cross-channel ad execution, VIN-level attribution reporting, cutting-edge competitive insights, and industry-wide market data to drive unprecedented growth.
MarketAI is the only platform built for dealers that provides real-time digital ad automation and insights.
High-Efficiency Ad Automation
We use machine learning to determine what inventory to promote on any given day, and on which channel (social, display, video, search, VLA), taking into consideration days on lot, budget, exposure, supply, and demand.
Precise Audience Targeting
ZeroSum’s automated inventory data integration enables precise targeting to shoppers ready to buy a vehicle like the one you have on lot right now.
AI-Powered, Human Supported
Our team of experts guide and oversee the entire process, allowing you to reclaim your time and focus on what’s important, running your dealership.
24/7 Attribution
We provide unrivaled analytics that enable everything from forecasting expected sales, to VIN-level marketing attribution available in a single platform.
Social Media, Display, Google Shopping/VLAs, Video/OTT, Search
We provide custom digital advertising solutions based on your real-time market and competitive conditions.
Kia Certified Digital Programs
MarketAI (0-49 Inventory VINs)
$995/Mo
Benefits included at every level:
- Dedicated dealer success manager
- Connection to CRM for enriched data insights
- Predictive sales numbers updated daily with comparisons to previous periods
- Real-time market conditions and share for your market, brand and dealership
- Recommendations on the most in-demand new vehicle inventory mix
- Real-time data on the velocity of models in your market
- Inventory insights of your closest competitors
- Analysis of your vehicle pricing vs the market
- VIN level attribution of marketed inventory to movement off the lot.
- Detailed data on dealership conversion rates
- All creative copy generated directly from your VDP data and images
MarketAI (50-99 Inventory VINs)
$1,495/Mo
Benefits included at every level:
- Dedicated dealer success manager
- Connection to CRM for enriched data insights
- Predictive sales numbers updated daily with comparisons to previous periods
- Real-time market conditions and share for your market, brand and dealership
- Recommendations on the most in-demand new vehicle inventory mix
- Real-time data on the velocity of models in your market
- Inventory insights of your closest competitors
- Analysis of your vehicle pricing vs the market
- VIN level attribution of marketed inventory to movement off the lot.
- Detailed data on dealership conversion rates
- All creative copy generated directly from your VDP data and images
MarketAI (100-149 Inventory VINs)
$1,999/Mo
Benefits included at every level:
- Dedicated dealer success manager
- Connection to CRM for enriched data insights
- Predictive sales numbers updated daily with comparisons to previous periods
- Real-time market conditions and share for your market, brand and dealership
- Recommendations on the most in-demand new vehicle inventory mix
- Real-time data on the velocity of models in your market
- Inventory insights of your closest competitors
- Analysis of your vehicle pricing vs the market
- VIN level attribution of marketed inventory to movement off the lot.
- Detailed data on dealership conversion rates
- All creative copy generated directly from your VDP data and images
MarketAI (150+ Inventory VINs)
$2,499/Mo
Benefits included at every level:
- Dedicated dealer success manager
- Connection to CRM for enriched data insights
- Predictive sales numbers updated daily with comparisons to previous periods
- Real-time market conditions and share for your market, brand and dealership
- Recommendations on the most in-demand new vehicle inventory mix
- Real-time data on the velocity of models in your market
- Inventory insights of your closest competitors
- Analysis of your vehicle pricing vs the market
- VIN level attribution of marketed inventory to movement off the lot.
- Detailed data on dealership conversion rates
- All creative copy generated directly from your VDP data and images
Harness the Power of MarketAI
A designated ZeroSum Dealer Success Manager will meet with you and show you why MarketAI is the most efficient, powerful digital marketing tool on the planet.
Request A Demo
ZeroSum's Market First Report
Read our latest report on vehicle movement and important pricing trends in new, used, and electric vehicles.
3 min read
ZeroSum Market First Report October 2023: New Car Inventory Is Continuing To Rise; Used Vehicles Prices Drop for the Fifth Straight Month
Oct 26, 2023 by ZeroSum
The ZeroSum Market First Report is the automotive industry’s first source to predict month-end vehicle movement,...