4 min read
Top 5 Inefficiencies in Dealership Marketing Budgets
In today's automotive battlefield, your dealership's marketing budget is the ammunition determining whether you thrive or merely survive. Every...
Data & Intelligence
3 min read
The Competitive Advantage of Strategic Inventory Visibility
The recent tariff implementations have dramatically accelerated automotive market shifts that were already underway. According to ZeroSum's April...
4 min read
7 Data-Driven Marketing Tips for Dealerships in 2025
By Jeff Englishmen, VP of Dealer Success The vehicle market moves fast, and keeping up can feel overwhelming. If your dealership isn’t making...
2 min read
Harnessing Social Media VIN-Level Advertising to Move the Needle
As the landscape of automotive digital marketing grows, the need for strategic, impactful advertising is more important now than ever. With inventory...
4 min read
Appealing to First-Time New Vehicle Shoppers: Is Your Vehicle Detail Page Set Up for Success?
Dave Jacobs recently graduated, moved back to his home state of California, entered the workforce, and is finally ready to upgrade his college...