3 min read
AI and the Evolution of Dealership Marketing
Digital advertising has been on the rise for many years and is now amplified by the evolution of AI-driven advertising tools. The COVID-19 pandemic...
Data & Intelligence
3 min read
Electric Vehicles: Why Are US Consumers Not Making the Switch, and What Can Dealers Do to Appeal to Consumers Considering an EV Vehicle?
Electric vehicles (EVs) are energy efficient, quieter, contribute to a better environment, and require less maintenance than gas-powered vehicles....
2 min read
High-Priced Vehicles, Stagnant Incomes. Why Matching Inventory to the Right Customer Is More Important than Ever
The global microchip shortage that gripped the auto industry in recent years caused many manufacturers to relive their college Economics 101 lessons....
1 min read
Used Car Market Trends and Updates: What Will Rising Loan Rates and Less Inventory Mean for Auto Dealers?
In 2022, we have seen demand for used cars increase as a result of very limited new vehicle inventory and high prices. Now, used cars are becoming...
2 min read
When Will Used Car Prices Drop and What Will it Mean for Dealers? Check Out These Automotive Pricing Trends
In this month’s Market First Report, we talked about how despite declining over the last two months, used vehicle prices are back on the rise. Will...