2 min read
Why Using Real-Time Data is Crucial for Successful Dealership Marketing
In today's highly competitive automotive industry, successful dealerships should leverage real-time data more than ever to make critical marketing...
Data & Intelligence (3)
3 min read
The Importance of Data-Driven Marketing for Automotive Dealers
In a previous blog, we’ve examined the rise of artificial intelligence (AI) in digital marketing for dealerships. But it’s time to look at...
3 min read
AI and the Evolution of Dealership Marketing
Digital advertising has been on the rise for many years and is now amplified by the evolution of AI-driven advertising tools. The COVID-19 pandemic...
6 min read
Boosting EV Adoption: Strategies for US Consumers and Dealers
Electric vehicles (EVs) are energy efficient, quieter, contribute to a better environment, and require less maintenance than gas-powered vehicles....
2 min read
High-Priced Vehicles, Stagnant Incomes. Why Matching Inventory to the Right Customer Is More Important than Ever
The global microchip shortage that gripped the auto industry in recent years caused many manufacturers to relive their college Economics 101 lessons....