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Active Shoppers

Buying a Car Online

2 min read

Revolutionizing Automotive Lead Conversion with MarketAI

In the fast-paced world of automotive sales, how do dealerships transform active shoppers into customers?

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cars lined up in dealership

4 min read

Technology Has Enhanced The Four Ps Of Car Dealership Marketing: How Savvy Auto Dealers Can Meet Customers Online

Anyone familiar with marketing has likely been introduced to the concept of The Four Ps -- Product, Price, Place, and Promotion. Introduced to the...

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marketing real time data

2 min read

Why Using Real-Time Data is Crucial for Successful Dealership Marketing

In today's highly competitive automotive industry, successful dealerships should leverage real-time data more than ever to make critical marketing...

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2 min read

The Fallacy of Wanting to See Your Own Ads

Most people have heard the phrase “I’ll believe it when I see it” but that ideology isn't always true especially in marketing. Some people will say...

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2 min read

What does “the death of cookies” mean to auto dealers?

It’s old news that Google has plans to eliminate third-party cookies, but auto dealers who rely heavily on online advertising need to understand the...

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