ZeroSum Blog

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Data & Intelligence (5)

3 min read

A Deep Dive into ZeroSum’s MarketAI Data and Why Your Dealership Should Take Notice

ZeroSum is the creator of MarketAI, the industry’s first AI-driven marketing automation platform that combines real-time, first-party active shopper...

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1 min read

The fastest route to high-quality video that the auto industry has ever seen

For years, auto dealers have struggled to navigate the complex and expensive cable TV industry. With the emergence of over-the-top (OTT) and...

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Dealer Handing Keys To New Customer After Winning A Deal

2 min read

2023 Automotive Social Media Marketing Tips: Strategies for Car Dealerships to Maximize ROI

With 2023 fast approaching or if you are an auto dealer reading this in 2023, you know that social media marketing is a must in the new year. But,...

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used inventory on a dealership's lot

2 min read

3 Ways to Shift Focus to Used Car Inventory

Updated April 11th, 2024 Many auto dealers tend to fixate on moving their new car new inventory, but with a recent surge in used car movement now is...

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2 min read

7 Key Questions Every Dealer Should Ask their Marketing Vendor

There is no shortage of choice in today’s world and automotive marketing companies are no different. The options for a new vendor can be overwhelming...

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