ZeroSum Blog

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Artificial Intelligence (2)

3 min read

How AI is Improving Dealership Marketing

Artificial intelligence has revolutionized how businesses operate, with automotive dealerships being no exception. In the past, dealership marketing...

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Dealer Counts Around the US

2 min read

Demystifying Automotive Agency Terms like “Real-time,” "Active Shoppers," “AI,” and “Automation”

As a dealer, you are inundated with marketing lingo by various agencies and providers, but what you really care about most is whether your marketing...

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Buying a Car Online

2 min read

Revolutionizing Automotive Lead Conversion with MarketAI

In the fast-paced world of automotive sales, how do dealerships transform in-market shoppers into customers?

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car with connectivity lines

3 min read

The Importance of Data-Driven Marketing for Automotive Dealers

In a previous blog, we’ve examined the rise of artificial intelligence (AI) in digital marketing for dealerships. But it’s time to look at...

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Car with AI images

3 min read

AI and the Evolution of Dealership Marketing

Digital advertising has been on the rise for many years and is now amplified by the evolution of AI-driven advertising tools. The COVID-19 pandemic...

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