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Digital Marketing (4)

customers at electric vehicle charging station

2 min read

Growing EV Options Likely to Lead to New Customer Segments

MarketAI Can Help Dealers Navigate the Evolving EV Marketplace

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holding remote in front of tv streaming service

4 min read

ZeroSum’s Auto-Stream Helps Dealers Take Advantage of Shifting Consumer Media Habits

A new question has worked its way into the American lexicon in recent years, and it’s having a fundamental impact on how auto dealers need to reach...

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electric car charging

2 min read

MarketAI Key to Sparking EV Sales: High Inventories, Customer Interest Show the Time is Right for EVs

When it comes to auto industry sales strategy, even for technologically advanced vehicles, dealers should always remember an adage that dates to the...

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Five people around a thumbs up on social media

2 min read

Facebook Grows Audience, Increases Efficiency, and Remains Key Component of Auto Dealer Advertising

Auto dealers might want to remember a famous quote from Mark Twain when it comes to their social media advertising strategy, particularly Facebook....

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two colleagues discussing ideas on tablet and computer

2 min read

ZeroSum's MarketAI Driving Smarter, More Efficient Search Engine Marketing

The headline at last year’s Google Automotive Summit was “Disrupt, or be disrupted.” At ZeroSum, we couldn’t agree more. Technology is constantly...

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