ZeroSum Blog

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EV car charging

3 min read

The Best Marketing Strategies to Move EV Inventory

After significant changes to federal EV tax credits this year, dealers face both immediate inventory challenges and the need to prepare for a post-incentive market. Year-end model changeovers add another layer of inventory pressure, but...

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Dealer Giving Car Keys To The New Owner. Close-Up Of Hands On The Background Of Red Automobile

2 min read

How Can AI Help Dealers Sell More Cars?

Dealers are drowning in AI buzzwords. Every marketing vendor claims to use "AI-powered this" and "machine learning that." At ZeroSum, we use AI to...

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An Infiniti car dealer

1 min read

How INFINITI Birmingham Increased Used Vehicle Movement 30%

INFINITI of Birmingham improved their used car acquisition strategy by leveraging ZeroSum's Used Turn Report to make smarter and more informed...

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4 min read

How Real-Time Data Transforms the Car Buyer's Journey

Picture this: A shopper sees an ad for the perfect car, clicks through to your website, only to discover the vehicle was sold three days ago....

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1 min read

How a Chevrolet Dealership Increased Used Vehicle Movement 15%

A Minneapolis-St. Paul area Chevrolet dealership improved how they buy and sell used cars by implementing ZeroSum'sUsed Turn Report, achieving...

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