2 min read
ZeroSum's MarketAI Driving Smarter, More Efficient Search Engine Marketing
The headline at last year’s Google Automotive Summit was “Disrupt, or be disrupted.” At ZeroSum, we couldn’t agree more. Technology is constantly...
Dealers
2 min read
What Software Do Successful Car Dealerships Use?
Dealers have a lot to keep track of, including customers, employees, advertising, and more. How do you manage it all? Here is some of the most...
2 min read
How to Run Effective Car Dealership Digital Display Ads
As an auto dealer, digital display ads are one of the most crucial types of advertisements to run. They capture leads that are looking to buy a car,...
1 min read
ZeroSum’s Round Up: Essential Automotive Industry Reading November 2022
The ZeroSum Round Up is a collection of articles, reports, and other information that ZeroSum believes is useful to automotive dealers and others...
2 min read
How to Prepare for the Rise of Electric Vehicles as a Car Dealer
According to the most recent ZeroSum data, electric and hybrid vehicle inventory is rapidly increasing, up around 22% from September. For auto...