holding remote in front of tv streaming service

4 min read

ZeroSum’s Auto-Stream Helps Dealers Take Advantage of Shifting Consumer Media Habits

A new question has worked its way into the American lexicon in recent years, and it’s having a fundamental impact on how auto dealers need to reach their customers:

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1 min read

ZeroSum Named 2023 Google Premier Partner

ZeroSum, an automotive industry leader in inventory-based automotive marketing is excited to announce the company has achieved 2023 Google Premier...

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electric car charging

2 min read

MarketAI Key to Sparking EV Sales: High Inventories, Customer Interest Show the Time is Right for EVs

When it comes to auto industry sales strategy, even for technologically advanced vehicles, dealers should always remember an adage that dates to the...

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woman leaving car dealership

2 min read

Tapping the Right Technology Drives Faster Turn Rates, Higher Profits

Any auto dealer who wants to understand the importance of turn rate should visit a Greek Restaurant at the height of the lunch rush.

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Five people around a thumbs up on social media

2 min read

Facebook Grows Audience, Increases Efficiency, and Remains Key Component of Auto Dealer Advertising

  Auto dealers might want to remember a famous quote from Mark Twain when it comes to their social media advertising strategy, particularly Facebook....

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