ZeroSum Blog

Learn about the latest trends, insights, research on automotive marketing, and more!

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person scrolling through video thumbnails on phone

3 min read

Dealership Video Marketing Strategies To Drive More Traffic

Adding video to your car dealership’s marketing strategy is a great way to increase engagement and online traffic as well as foot traffic to your lot. In fact, a Think with Google study found that 60% of auto shoppers reported visiting a dealership...

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hands in a circle showing teamwork

1 min read

Welcome Dee Harrison

ZeroSum is excited to announce a new member of our team, Dee Harrison. Dee will be cultivating strong relationships with our current clients as a...

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man on phone on Facebook

3 min read

How to Advertise Your Car Dealership on Facebook to Maximize Sales

Advertising on Facebook is a great way for dealers to generate leads for their sales team and improve brand awareness. Here are some of the steps...

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hands in a circle showing teamwork

1 min read

Welcome Taylor Moen

ZeroSum is excited to welcome a new addition to our team, Taylor Moen. Taylor will help ZeroSum clients reach their goals and ensure that they are...

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two friends relaxing in the back of a car on a summer day

2 min read

2023 Automotive Marketing Trends That Accelerate Sales

In the automotive industry, technologies and business models are constantly evolving. To stay competitive, dealers must keep up with the latest...

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