3 min read
How to Turn Seasonal Dealership Traffic into Year-End Sales
The holiday shopping season brings a surge in automotive-related searches as shoppers research year-end vehicle purchases and holiday incentives....
Dynamic Inventory Advertising
2 min read
How Can AI Help Dealers Sell More Cars?
Dealers are drowning in AI buzzwords. Every marketing vendor claims to use "AI-powered this" and "machine learning that." At ZeroSum, we use AI to...