Download The State of the Dealer Report

Read the latest ZeroSum State of the Dealer Report, the first and premier data source for the new, used, and certified pre-owned automotive market. State of the Dealer answers the question that all automotive dealers are wondering: "Is it going to be harder or easier to sell a car next month?"

 

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Read Our Latest Blogs
6 min read

Accelerate Slow Moving Inventory During Market Uncertainty

May 1, 2025 by ZeroSum

While tariff uncertainties are driving increased vehicle movement across all segments, our latest data analysis reveals that truck segments—both Full-Size and Heavy Duty—are experiencing notably slower turn rate gains compared to other vehicle types. For dealers with substantial truck inventory,...
10 min read

Top 5 Inefficiencies in Dealership Marketing Budgets

Apr 25, 2025 by Athyna Moore

In today's automotive battlefield, your dealership's marketing budget is the ammunition determining whether you thrive or merely survive. Every dollar wasted on ineffective tactics is a dollar that could be driving qualified buyers to your lot. While your competitors optimize their spend with...
6 min read

The Competitive Advantage of Strategic Inventory Visibility

Apr 18, 2025 by ZeroSum

The recent tariff implementations have dramatically accelerated automotive market shifts that were already underway. According to ZeroSum's April 2025 State of the Dealer report, the impact is clear and immediate: new vehicle movement jumped by an astounding 38% month-over-month, reaching the...