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Effective Strategies to Find and Convert EV Buyers

While other dealers struggle to sell EVs without incentives, smart dealers are using data-driven strategies to capture market share and dominate EV sales. ZeroSum's Complete Guide to EV Sales Without Tax Credits provides the insights and actionable steps you need to excel.

Why Smart Dealers Are Preparing for the EV Future

Beyond the competitive pressure, OEMs have billions invested in EV infrastructure that can't be abandoned.

Battery Plants

Representing massive sunk costs and future returns.

Charging Networks

Expanding regardless of federal policy.

Supply Chains

Locked into multi-year contracts.

R&D Investments

That represent competitive market advantages.

The most successful dealers understand this, allowing them to think long-term while adapting short-term approaches to maintain market share, sell more cars, and beat the competition.

3 Benefits that Still Resonate with EV Buyers

Fuel Savings

Smart buyers realize they can save hundreds monthly on gas costs, making EVs worth it even without incentives.

Superior Performance

Faster off the line, whisper quiet, and packed with tech features. Car enthusiasts and tech lovers buy EVs for the superior driving experience.

Range Confidence

Today's EVs go much farther, charging stations are everywhere. Range anxiety is becoming a thing of the past.

What You'll Learn From Our EV Guide

Regional Market Data

State-by-state EV performance data showing which models move fastest in specific markets.

Buyer Identification

How to find EV buyers motivated by technology and long-term value, not just incentives.

Competitive Intelligence

Real intelligence on how other dealers are adapting their EV approach in your market.

Optimization Strategy

Data-driven strategies to optimize your inventory mix and marketing spend.

Here's a sneak peek at our EV performance data

State-by-State EV Performance Table
 

Ready to 4X Your Turn Rates?

See how ZeroSum can help vehicles fly off your lot in a 15-minute demo.

Request A PERSONALIZED Demo

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